The Jesus Label

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“Son, I don’t have much to give you. But I do have a good name, so don’t mess it up.” Those wise, weighty words were uttered by Johnnie Bettis as his son Jerome left home for college. Jerome quoted his father in his American Professional Football Hall of Fame acceptance speech. These sage words that Jerome has carried with him throughout his life have been so influential that he closed his riveting speech with similar words to his own son. “Son, there’s not much that I can give you that’s more important than our good name.”

A good name is vital for believers in Jesus. Paul’s words in Colossians 3:12–17 remind us who it is that we represent (v. 17). Character is like the clothing that we wear; and this passage puts the “Jesus label” of clothing on display: “As God’s chosen people . . . clothe yourselves with compassion, kindness, humility, gentleness and patience. Bear with each other and forgive one another. . . . And over all these virtues put on love” (vv. 12–14). These aren’t just our “Sunday clothes.” We’re to wear them everywhere, all the time, as God works in us to reflect Him. When our lives are characterized by these qualities, we demonstrate that we have His name. May we prayerfully and carefully represent Him as He provides what we need. Arthur Jackson - Daily Bread